Authentic Content for Heart-Led Businesses
Photography | Videography

Rooted Content Creations
Meet Alice, a professional photographer and yoga teacher, who specialises in capturing the energy and essence of events, retreats, and branded content.
Known for an eye that finds beauty in the authentic and spontaneous, Alice creates visuals that tells your story, engages your audiences and elevates your brand.
Whether it’s a retreat in the heart of nature or content tailored for digital marketing, Alice transforms moments into captivating visuals. Each shot is crafted to reflect your brand’s unique identity and message, making it resonate with your audience and stand out in a crowded market.
With a keen understanding of both aesthetics and brand storytelling, Alice goes beyond the ordinary, working closely with clients to create images that are both timeless and impactful.
Let Alice bring your vision to life with photos and videos that capture more than just a moment - they capture the feeling and essence behind it.

Capture and remember the moments
What I, Alice, can offer to you

Brand Photogrpahy
Are you in need of professional photos that truly reflect you and your brand? Maybe you're a yoga teacher looking to elevate your visual presence on social media, in your marketing, or on your website. Or perhaps you're a massage therapist wanting to be seen and connect with more clients.
I specialize in natural light photography, often in outdoor settings, to capture your authentic self and the essence of what you offer. Together, we’ll create images that feel real, grounded, and aligned with your unique energy — so you can confidently show up and be visible in your work.
Product Photography
Do you have a wellness brand and want your products to truly stand out — in a way that feels aligned with your values and aesthetic? I offer nature-based product photography where you can simply send me your products, and I’ll capture them in beautiful, natural settings that reflect your brand’s essence.
Whether it’s handmade goods, self-care items, or wellness tools, I focus on creating images that feel earthy, intentional, and inspiring — perfect for your website, social media, or marketing materials. Let your products tell a story that resonates deeply with your audience.


Retreat Photography
I will help you capture the heart and soul of your retreats through the lens of my camera. Whether you want beautiful images as a keepsake or powerful in-action shots for future marketing, I’ve got you covered. We’re visual beings, naturally drawn to what looks and feels inspiring — and I’m here to document those moments that reflect the true essence of your retreat. This way, you can stay fully present with your guests, knowing that every special moment is being thoughtfully captured.
Moments from an Off-Grid retreat in Åre with Fjällrötter
Brand Photography for Unnadei
Selected moments from different projects
Selected videos from different projects
Packages & Pricing
The Big Pack:
The perfect packages that covers it all - the ultimate package to capture your brand.
Inlcudes:
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1-2h photography/videography session
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25 edited images.
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at least one 1min film, cut to the format you require!
Investment: 4995 SEK ex moms (VAT)
The Lagom Pack:
The pack that gives you just what you need!
Includes:
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1h photo-session
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15 edited images
Investment: 2995 SEK ex moms (VAT)
Retreats & more:
Are you looking for a retreat-photographer or have another idea that you want to hire Alice for? Email us, hej@rooted.se and we'll take it from there!
We are Gothenburg based and the prcing includes a driving distance within 20km. If you want us to come travel to a specific location beyond 20km from Gothenburg an additional cost for milage will be added.